Our Certifications & Recognitions
Food Safety & Compliance
ISO 22000:2018 Food Safety Management System Certification

SLHFRESHFRUITS PTE. LTD. is certified by BSI to ISO 22000:2018, the international standard for food safety management systems. The certification confirms that our system has been independently assessed against the standard’s requirements.
- Certificate No.: FSMS 847239
- Certification body: BSI
- Certified site: #01-177, Blk 23 Pasir Panjang Wholesale Centre, Singapore 110023
- Scope: Processing (cutting) of fruits; repacking and trading of fruits and food products
- Food chain categories: CII (processing of perishable plant-based products); F1 (retail / wholesale)
- Valid until: 5 August 2029
This certificate applies to our Pasir Panjang premises. You can verify it through the BSI Client Directory.
SFA Licensed
Our two operating companies are each licensed by the Singapore Food Agency (SFA) for their premises:
- SLHFRESHFRUITS PTE. LTD. (UEN 202232503H): Food Processing Establishment licence PL24F0173, Pasir Panjang Wholesale Centre
- Soon Lee Heng Fresh Fruits Trading Pte Ltd (UEN 201420740G): Food Shop licence SW14677P000, Blk 727 Clementi West Street 2 (West Coast Market)
Need a copy for your vendor records? WhatsApp +65 9078 3344 or email slhfreshfruits@gmail.com.
Customer Ratings
Our Shopee store, operated by Soon Lee Heng Fresh Fruits Trading Pte Ltd since 2020, has a 4.9 rating from over 78,000 ratings and more than 24,000 followers.
Press & Awards
Our story began with Soon Lee Heng Fresh Fruits Trading Pte Ltd, founded in September 2014. Awards and features dated before 2022 were received by Soon Lee Heng. SLHFRESHFRUITS PTE. LTD. was established in 2022 to handle online deliveries, and the CNA Lifestyle feature relates to it.
CNA Lifestyle, June 2026
Received by: SLHFRESHFRUITS PTE. LTD.

We are honoured to be featured in CNA Lifestyle as one of Singapore’s recommended fruit suppliers. The article highlighted our Corporate Fresh Fruit Cartons, Corporate Weekly Fruit Subscription, ready-cut Fruit Cups and Weekly Essentials for households. Read the article →
The Business Times, May 2023
Received by: Soon Lee Heng Fresh Fruits Trading Pte Ltd

We were featured in The Business Times for our retail transformation. In January 2022, we revamped our retail shop at Clementi West Street 2 (West Coast Market) using visual merchandising principles, creating a cleaner, more welcoming shopping environment. Read the article →
SME 500 Singapore Award 2022
Received by: Soon Lee Heng Fresh Fruits Trading Pte Ltd

We received the SME 500 Singapore Award from the Association of Trade & Commerce (Singapore), which recognises promising and growth-oriented Singapore SMEs. Thank you to our suppliers, our team and our customers. Learn more →
Channel 8 Hello Singapore (狗城有约), March 2022
Received by: Soon Lee Heng Fresh Fruits Trading Pte Ltd

We were featured for taking part in the Visual Merchandising Programme conducted by Enterprise Singapore, which helped heartland businesses modernise their retail presentation. Watch the feature →
Precinct Enterprise Star Award 2020
Received by: Soon Lee Heng Fresh Fruits Trading Pte Ltd

We received this award from FMAS during a challenging year for businesses, in recognition of our commitment to serving our local community with quality products and dedicated service. Read the Zaobao report →
SESG Initiative, 2020
Received by: Soon Lee Heng Fresh Fruits Trading Pte Ltd

We were one of 12 Singapore SMEs to take part in SESG, a partnership initiative launched by the Swedish Chamber of Commerce Singapore that paired SMEs with Swedish multinational companies. Learn more →
The Swedish Chamber of Commerce Singapore - SwedCham - believes that collaboration and conversations can turn moments of crisis into opportunity. That is why we launched the Sweden Singapore initiative— SESG. It is an innovative partnership program that brings Swedish MNCs together with Singaporean SMEs, with the support of EDB, ESG, NEA, Business Sweden and the Swedish Embassy in Singapore. SESG was initiated by SwedCham in partnership the creative collective Forsman & Bodenfors Singapore and SwedCham members. 12 pioneering Multinational companies kickstarted the initiative with 'The Advocate', a ground-breaking advertising campaign to mark the launch of SESG.